描述
Bomb Story: For every design and collaboration successfully executed by The Hundreds, there are a handful of alternatives and pitches that fell through. Some Adam Bombs go all the way to the final stages of the filtration process but are ultimately cut. The reasoning is all over the place: we believed in it, but not enough of our stockists bought into it. Sometimes, it's just that timing is off and the design fails to meet the climate criteria. Regardless, some bombs eventually make their way through but many are often trapped in purgatory. This is one of the lucky few drafts to finally see the light of day.| Background Story:
In the early 2000s, all-over-prints reigned supreme in independent streetwear. The trend was a response to the boring solids and understated color-blocking of the dominant skate and urban market. It also followed the footsteps of Nigo's A Bathing Ape camos. Smaller, T-shirt-based brands like ours tapped into the ancient screen-printing techniques of roller-printing, oversized screens, and belt-printing to execute messy patterns over seams, collars, and hemlines. Bobby designed Pins as a tribute to punk rock safety-pinned patches. Jay Z came out of retirement for his Hangar Tour that year, and he wore the Pins hoodie onstage. That photo headlined MTV, CNN, and USA Today. It wasn't long before fast-fashion retailer Forever 21 and other sharks jumped on the pattern, turning it into a quick-lived moment in the marketplace.