描述
Bomb Story: For our in-line collection, Adam Bomb has relatively kept the status quo with the trademark black/red/white/yellow colorway. But, there are rare circumstances where we manipulated his color components for a seasonal collection. The Color Adams are examples of how we introduced our audience to shades of Adam they'd never seen before.| Background Story:
Coinciding with the birth of the Internet in the late 1990s, Digital (or Digi) camouflages were invented by the Canadian Forces. But, we liked to play with Digi Camo because of its connection with the Internet, technology, and the metaverse. Considering that The Hundreds broke the web open for global streetwear, we've since been the forerunners when it comes to tech innovation in the marketplace. Case in point: NFTs.
